Client
Attachd
Overview
The goal of this project was to design an app experience for Attachd, a modern fashion brand that blends bohemian charm with playful messaging. From onboarding to checkout, the app was designed to feel effortless, welcoming, and true to the brand’s lighthearted identity.
Client
Attachd
Industry
Clothing
Service
UI / UX Design
Duration
6 Weeks
The Challenge
The main challenge was translating a highly visual, personality-driven brand into a smooth and intuitive digital experience. The app needed to balance a unique brand voice with a clean, functional UI to ensure that users could shop with ease while still feeling immersed in the brand world.
The Solution
I designed a mobile app that prioritized clear navigation, friendly copy, and soft, earthy tones. Key flows like onboarding, product browsing, and checkout were wireframed and designed with accessibility and usability in mind. Every screen was crafted to maintain visual consistency while letting the brand’s personality shine through.
The Result
The final app design delivers a seamless and enjoyable user experience while staying true to Attachd's playful aesthetic. It highlights how thoughtful UI/UX can enhance a customer’s emotional connection to a brand—not just functionally, but visually and emotionally as well.
